2013 Categories

2013 Bord Gáis Energy Social Media Award Categories

Facebook categories:

• Facebook Page for a Business (Non Campaign) – sponsored by MailMaker.co
• Facebook Page for a Non-Profit/Organisation – Sponsored by The Irish League of Credit Unions
• Facebook Page for a Business (owner managed)
• Integrated Facebook Campaign: Page, App, Ads

Twitter categories

• Best Business Twitter account – marketing, sales
• Best Business Twitter account – support, CRM
• Best Business Twitter Campaign

Mobile categories

• Best Mobile App (Marketing) – Sponsored by Bitbuzz, now with Facebook login
• Best Mobile App (Events) – Sponsored by Bitbuzz, now with Facebook login

Other Categories

• Best Use of Social Media by State Body
• Customer Care using Social Media (Integrated) – Sponsored by Sky
• Best Blog of a Business – sponsored by .ME Registry
• Best Video/Video Campaign (non broadcast) – sponsored by YouTube
• Best Online PR Campaign
• Best Use of Social Media for a Sponsorship Campaign
• Most Innovative Use of Social Media – sponsored by Sabr Media
• Social Media Effectiveness – conversions, metrics etc
• Best Integrated Social Media Campaign – sponsored by NCI Digital Marketing Certificate
• Inbound Marketing/Content Marketing Campaign – Sponsored by HubSpot
• Best Social Media Only Campaign (not linked to any other media)

Grand Prix

• Best Agency – Reserved
• Grand Prix