2014 Bord Gáis Energy Social Media Award Categories
Facebook categories:
- Facebook Page for a Business (Non Campaign) – Available to sponsor
- Facebook Page for a Non-Profit/Organisation – Available to sponsor
- Facebook Page for a Business (owner managed) – sponsored by Techinsure Cyber Insurance
- Integrated Facebook Campaign: Page, App, Ads – sponsored by Urban Vintage Interiors
Twitter categories
- Best Business Twitter account – marketing, sales – Sponsored by Kantar Media – Kmni.ie
- Best Business Twitter account – support, CRM – Sponsored by SENSORPRO
- Best Business Twitter Campaign – sponsored by Devhaus
Mobile
- Best Mobile App
SME Categories
- Best Use of Social Media by an SME (new) – Sponsored by Bord Gais Energy
- Best Blog of an SME – Sponsored by .ME Registry
Other Categories
- Best Experimental Format (Vine, Instagram, Snapchat) – Available to sponsor
- Best Social Media Only Campaign (not linked to any other media) – Available to sponsor
- Most Innovative Use of Social Media – Available to sponsor
- Best Use of Social Media by State Body – Available to sponsor
- Customer Care using Social Media (Integrated) – Sponsored by Sky
- Best Video/Video Campaign (non broadcast) – Sponsored by YouTube
- Best Online PR Campaign – Available to sponsor
- Best Use of Social Media for a Sponsorship Campaign – Available to sponsor (Irony?)
- Social Media Effectiveness – conversions, metrics etc – Sponsored by Cloud90
- Best Integrated Social Media Campaign – Available to sponsor
Grand Prix
- Best Agency – Reserved
- Grand Prix
