Social Media Awards

What happens in the Mansion House …

Damien — Tue, 08 May 2012 21:55:54 +0000

Is Retweeted to the world, forever with the best bits highlighted or at least someone’s bits getting broadcasted on Broadsheet.ie.

We’ve been asked by slightly suity people what the order is for the ceremony on May 17th and whether it is black tie, sit down dinner and all of that awards show jazz. Well we’re more a hiphop outfit. So Black Tie? If you’re going to wear one, suuuure. For everyone else:

Firstly it’s informal with informal dress code. There is no sit down meal and no tables. You will be encouraged to have fun and save the formalities for another awards gig.

Running order:

7pm open doors, drink reception
8pm Awards ceremony starts
9.15pm Break
9.30pm Comedy act
9.45 Ceremony resumes
10:30 Ceremony ends, bar reopens, finger food given out

For ticket holders, check is electronically at the door. Tell us your name, email or booking code and we’ll swipe you in on our iPhone Maxes.

Mansion House, May 17th, kicks off at 8pm. Rick O’Shea is your tour guide for the Social Media Awards.

2012 Social Media Awards – Finalists

Damien — Wed, 02 May 2012 11:39:48 +0000

All the posts below contain the 2012 Finalists. Our judges worked long into the night and stayed up for the dawn chorus to get us to here. We are very grateful to them, to our glorious sponsors and for the great businesses that trusted us with their submissions and share their work. Thank you all, congrats to the finalists but also the shortlistees and the nominees.

Here’s the Finalist Badge for your site:

Finalists 2012 – Agency of the Year

Damien — Wed, 02 May 2012 11:37:43 +0000

Agency of the Year – Sponsored by Primary Position

WHPR/Ogilvy
Simply Zesty
Eighty Twenty
Creative District
Irish International
Blue Cube
MediaVest
Starcom
Cybercom
Ican

Finalists 2012 – Social Media Effectiveness, Integrated, Social Media for Elections

Damien — Wed, 02 May 2012 11:36:22 +0000

Social Media Effectiveness

Tour America
Toyota Ireland – Yaris “Sweetspot” Facebook Campaign
Heinz Ireland
Eristoff Vodka
Kerrygold
Vodafone Ireland
Northern Ireland Tourist Board
Lidl Ireland
Smirnoff

Integrated Social Media Campaign – sponsored by NCI Digital Marketing Cert

Electric Ireland
Bord na Móna – The Short Story of a Long Night
Meteor Choice Music Prize
Funky Christmas Jumpers
Defence Forces
RTÉ – HeadsUp Movie Awards
All About Business, Bank of Ireland + Dragon’s Den
Tanora – A Cork Legend

Best Use of Social Media in an Election – Sponsored by Pi Communications

John Paul Phelan General Election Campaign
Seán Gallagher Presidential Campaign
Michael D Higgins Presidential Campaign
Irish Labour Party General Election Campaign

Finalists 2012 – PR, State Body, Mobile App, Customer Care

Damien — Wed, 02 May 2012 11:35:01 +0000

Online PR Campaign

STAR Translation Services
OMG! Jedward’s Dream Factory on TRTÉ
Lokofoto St. Patrick’s Day
Captain Morgan – Dare the Captain

Use of Social Media by State Body

Bord Bia
Science Week
Bord na Móna
Iarnrod Eireann
Defence Forces
Failte Ireland
National Lottery
Bus Éireann
Road Safety Authority

Best Mobile App (Marketing) – Sponsored by Made in Hollywood

The Corkscrew Wine Merchants
www.thecorkscrew.ie

Eco Appz

http://itunes.apple.com/ie/app/eco-bulbz-basic/id424063871?mt=8

Electric Ireland

http://itunes.apple.com/ie/app/appliance-calculator/id456954530?mt=8

https://play.google.com/store/apps/details?id=ie.esb.app.android.appliancecalculator

St Patrick’s Festival

http://itunes.apple.com/ie/app/st.-patricks-festival-guide/id358438458?mt=8

Dublin Contemporary Festival

http://itunes.apple.com/ie/app/dublin-contemporary-2011/id461775609?mt=8

CarZone.ie

http://itunes.apple.com/ie/app/carzone.ie/id351368501?mt=8

My Dublin Bus

http://itunes.apple.com/ie/app/my-dublin-bus/id499001954?mt=8

DoneDeal for Android

https://play.google.com/store/apps/details?id=ie.donedeal.android

Customer Care using Social Media (Integrated) – Sponsored by Like.ie

Electric Ireland
o2 Ireland
Today FM
AIB
Blacknight
Vodafone Ireland

Finalists 2012 – Social Media Sponsorship, Innovative use

Damien — Wed, 02 May 2012 11:33:34 +0000

Best use of SM for a sponsorship campaign

Electric Ireland and Electric Picnic
SPAR SPARTAN Challenge
Kaspersky Lab and Felicity Aston
Meteor and Choice Music Prize
O2 Ireland – Irish Rugby
Bank of Ireland – Blue Magic Leinster Rugby
Aviva and Aviva Stadium
Vodafone Ireland – Dublin GAA Hill 16

Innovative Use of Social Media sponsored by DIT Foundation

Gaza TV News
Based in Tyrone with admins based in Gaza and in the West Bank who report instantly on any breaking news

RTE´s #HowToBeIrish project
User generated TV program generated and broadcast

Electric Ireland
Find the hidden tickets by tweeting #sharetheenergy, the more tweets the closer the map zooms.

11890
User can tweet @11890, include #11890 and receive their requested number with a link to a map

Dine in Dublin
Dine at your Desk campaign

Today FM
Today FM’s Shave or Dye on Social Media

Brando Digital
#tweetsweets

AllAbout
We use a curation platform developed internally to collect information about a locality using a variety of sources, The curator then decides what information is relevant and feeds it back to the community using the Allabout website, Facebook and Twitter.

Finalists 2012 – Blogs and Videos

Damien — Wed, 02 May 2012 11:33:05 +0000

Video/Video Campaign (non broadcast) – Sponsored by Publicis QMP

First Fortnight

Dingadeal.com

Dublin Dance Festival

98FM Care 4 Kids Radiothon Video

It’s Happening Here – Enterprise Ireland

Vodafone Suicide or Survive campaign

Wedding Dates – Kinsale Sevens Rugby Spoof

SPIN 1038 “Call Me Maybe” Carly Rae Jepsen

Blog of a Business

Finalists 2012 – Twitter Categories

Damien — Wed, 02 May 2012 11:32:33 +0000

Best Business Twitter account – marketing, sales sponsored by Burritos & Blues

Best Business Twitter account – Support, CRM

Lewis Glucksman Gallery

Electric Ireland

Best Business Twitter Campaign

Electric Ireland – Tweet em home

io – io Bingo

Bord na Móna – Long Night In

Buyers Broker – #irishauction

Easons – Pass the Parcel

UPC – Internet Buttons & Magic Desktop

Finalists 2012 – Facebook Categories

Damien — Wed, 02 May 2012 11:31:44 +0000

Facebook Page for a Business (Non Campaign) sponsored by Newsletter.ie

DoneDeal.ie

MyKidsTime.ie

Jameson Ireland

Guinness Rugby Supporters Ireland

Today FM

National Lottery

Eason

Marks & Spencer Ireland

Universal Pictures Ireland

Facebook Page for a Business (owner managed)

Facebook Page for Non profit/organisation – Sponsored by Avonmore

Dublin Zoo

Special Olympics Ireland

World Book Day Ireland

Irish Autism Action

Cork Opera House

Integrated Facebook Campaign: Page, App & Ads

Shortlists 2012 Social Media Awards – #sockies

Damien — Wed, 25 Apr 2012 23:05:40 +0000

Don’t forget to use the hashtag #sockies

100 judges have helped bring a massive list of nominations to the below lists. We have more judging to do after this and a Finalist list will be released in the next couple of days. Judging will now start on this list. Expect a finalist list mid-week next week. Congratulations for getting this far. Commiserations if you haven’t gotten on to the shortlists.