Facebook Page for a Business (Agency Run)
If you own and run your Facebook Page, see the category below. For your this category nomination we need the following:
Facebook Page for Non profit/organisation
This is for NGOs/Non Profit entities. Not for limited companies! For this category nomination we need the following:
Facebook Page for a Business (owner managed)
This is the category for those that run their own Facebook Page and it is not for NGOs/Organisations, see the NGO category for that.
Integrated Facebook Campaign: Page, App & Ads
You must have 2 out of 3 to enter this category: Created an app, have a page, run an ad campaign for the page.
For your Facebook Nomination we need the following:
Best Business Twitter account – marketing, sales
This is use of a Twitter account for Marketing and Sales purposes. There is another category for CRM/Support. Choose categories wisely.
Best Business Twitter account – Support, CRM
Sponsored by SENSORPRO
This is use of a Twitter account for Support/CRM purposes. There is another category for Sales and Marketing. Choose your categories wisely.
Video/Video Campaign (non broadcast)
This category is for a video or video campaign for a business or organisation and is a video that is not made for or has been broadcast on TV or in the cinema.
Online PR Campaign
This is for Online PR Campaigns. Campaigns specifically targeted for Online. An offline
campaign that gets mentioned online on newspaper websites is therefore not valid.
Best Mobile App
(If this is a premium app we will require a code to install and test the app)
A mobile app used to market/promote a product, service, event. The app needs to have been created after March 2013 or updated since March 2014.
Customer Care using Social Media (Integrated)
How do you as a business/org deal with customer support/customer care issues with social media? This is for companies/orgs that have a defined customer care plan/policy in place for Social Media.
Best use of SM for a sponsorship campaign
For your sponsorship campaign, how are you using social media to enhance it or bring it to a new audience?
Innovative Use of Social Media
Sure we all have a blog and a Facebook and Twitter. What makes your use of Social
Media innovative? How does it pop out from an endless stream of “viral” videos and selfies?
Social Media Effectiveness – conversions, metrics etc
Sponsored by Cloud90
This is the one where ALL the numbers count. Here we want you to directly tell us the metrics of your social media and why you think this is worthy of being named the best in the category.
Integrated Social Media Campaign
We hope we don’t need to explain to you what an integrated social media campaign is.
Best Business/Org Twitter Campaign
Use of Twitter for a specific campaign for a business or organisation run anytime between March 2013 and March 2014
Best Mobile App (For an event)
(If this is a premium app we will require a code to install and test the app)
A mobile app used to market/promote an event. The app needs to have been created after March 2013 or significantly updated since March 2013.
Mobile Campaign Using Social Media
Mobile Campaign Using Social Media.
This category is for campaigns that are mobile first in nature. A campaign that uses social but your audience in social are those on mobile devices. This campaign needs to have happened anytime from May 2013 to March 2014
(This is not the category to talk about your app)
Experimental Format Campaign
This is the category that could end up being the most fun to show stuff off or an absolute disaster with every hare-brained scheme and Hail-Mary pass dumped in here. Actually that’s fine. Do it.
This is the space where you can show off your Instagram/Instagram video campaign, Vine campaign, Snapchat campaign or Google+ campaign (sorry guys)